It’s one thing to be the first Social Performance platform to market. It’s another thing to be the only Social Performance platform on the market.
WorkSimple claimed both until Salesforce.com joined the Social Performance party this week with Work.com. Salesforce.com snapped up Rypple earlier this year and rebranded and relaunched the company with the Work.com moniker at Dreamforce.
But around here, we not only work — we WorkSimple. And we’re leading employees toward the future of work — a future that’s more productive, more profitable, and more rewarding.
At the end of the day it doesn’t really matter who launched the Social Performance revolution. The larger point is that traditional performance reviews are going the way of the dinosaur. WorkSimple and Salesfore.com are forerunners of a Social HR revolution as buzzwords like “Agile Workforce”, “Social Goals“, and “Human Capital Management” spin in Social Enterprise headlines.
But why did we launch a Social Performance revolution?
Easy. We believe that you need a Social Performance platform that works the way you do. Traditional Performance Management views are like clunky old cars that can’t take you where you want to go because they break down on the highway.
In an on-demand age where employees in traditional offices need to collaborate and communicate toward goals with distributed, mobile, and virtual workforces, the wheels fall off traditional Performance Management platforms.
Modern workers expect more than the bi-annual meeting with management that offers little in the way of valuable feedback. They want real-time coaching as they make their way from goal creation to the goal finish line. They want the ability to tap into the brainpower of knowledge workers that sit in the cubicle next to them — or across the country from them. They want recognition for a job well done now, not six months later.
We’re glad Salesforce.com is in the Social Performance game because it raises the visibility of the revolution we quietly launched some years ago. We may not be the only Social Performance platform in town anymore, but we were still the first. And we’re still committed to driving the social workplace toward the future of work through affordable social tools that drive value to the bottom line from the bottom to the top.